
• Frederick Herzberg states that people in the workplace are influenced by two factors-
Motivation factors- Satisfaction and psychological growth
Hygiene factors- Dissatisfaction
• Herzberg developed this theory during an investigation of 200 engineers and accountants
• The significance of the theory
• Job satisfiers deal with factors involved in doing a job and job dissatisfiers deal with elements that define job context
• These ideas relate to modern ethical management, social responsibility, and the psychological contract
• Herzberg’s theory is an attempt to manage people properly as well as bring humanity and caring into the workplace
• His research showed that individuals will strive to achieve “hygiene” needs because they are not satisfied without them. However, satisfaction is temporary
• Most individuals are only truly motivated by enabling them to be able to satisfy the factors that Herzberg identified such as advancement, development, and achievement
• Herzberg’s research experiment
• Data were collected from 200 engineers and accountants in the Pittsburgh area
• Each respondent listed events that marked changes in feelings in the workplace and also other interpretations of what factors led to their satisfaction in the workplace such as:
Achievement
Intrinsic interest in the work done
Advancement
Responsibility
• What do most individuals want from their jobs?
• Do employees just want to make a higher salary?
Security?
Opportunities for advancement?
Good relationships with their co-workers?
Or something else?
• By analyzing these interviews, Herzberg found that job characteristic related to the nature of the work an individual performs
• However, he found that the absence of gratifying job characteristics did not appear to lead to dissatisfaction or unhappiness
• Instead, he found that dissatisfaction resulted from unfavorable assessments
• Purpose of the study and what it means in today’s workplace
• Purpose of the study was to develop the Herzberg theory and its application to an organization in order to increase its worker’s productivity
• The Two-Factor Theory is one of the most known and accepted job enrichment methods used today
• The study caused considerable controversy among behaviorists
• Motivators
• A sense of achievement meaning employees will know that due to their hard work, the business will be grow
• Recognition of workers contribution. Giving credit to the employees as well as making them feel good about themselves
• Intrinsic motivators represent less tangible, more emotional needs as well as challenging work
• Extrinsic motivators represent more tangible and basic needs such as job security, pay, and fringe benefits
• Motivational factors
• Career advancement
• Personal Growth
• Recognition
• Achievement
• Responsibility
• Hygiene
• Factor that has the effect to demotivate workers
• Affect the conditions of the workplace
• Elements of life or work that don’t increase satisfaction but can lead to dissatisfaction if they are missing
• Hygiene factors
• Rate of pay
• Relations with others
• Quality of supervision
• Job security
• Company Policies
• Satisfaction and dissatisfaction
• Satisfaction and dissatisfaction are independent of one another where one can increase and the other doesn’t have to diminish
• Satisfaction– Motivator factors
• Dissatisfaction- Hygiene factors
• First step- eliminate job dissatisfaction
• To get rid of hygiene factors which cause dissatisfaction
Fix obstructive company policies
provide supportive and non-intrusive supervision
Create and support respect and dignity
Ensure wages are competitive
Build job status by providing meaningful work
• Second step- Create job satisfaction
• Provide opportunities for achievement
• Give credit for work done to who did it
• Create rewarding work that compliments the skills of the employee
• Provide advancement opportunities
• Offer development opportunities
• Conclusion
• By correcting hygiene matters, the working environment will improve which will help keep employees happy as well
• By following Herzberg’s theory, the business and its workers will benefit
• Motivated and happy workers will boost productivity
Categories: Group Theory






